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Projects

GrannyThing

GannyThing stands as a beacon of connection, aiming to transform the narrative surrounding loneliness in the elderly.
Caring SocietySocial Care

At GrannyThing, our mission is to honor and uplift the wisdom, warmth, and stories of our elders, fostering a world where they are cherished and celebrated. We firmly believe in the transformative power of storytelling to bridge generational gaps and shed light on the challenges faced by the elderly.

Our brand serves as a beacon of connection, aiming to shift the narrative surrounding loneliness among older adults. Through our exclusive everyday products, we aim to go beyond the ordinary, infusing each with a unique QR code that unlocks a heartfelt narrative. This blend of AI technology and real-life experiences adds depth and authenticity to our offerings.

Loneliness is a pervasive issue affecting many seniors today. Despite longer lifespans, they often grapple with feelings of isolation due to various factors such as loss of loved ones or limited mobility. Yet, loneliness is not merely a fleeting emotion—it can profoundly impact health and well-being. By shining a light on the challenges brought by loneliness, we hope to spark conversations and inspire action, fostering a community where no one feels forgotten or alone.

GrannyThing is more than just a brand; it's a movement to cultivate a vibrant community where shared experiences foster understanding, empathy, and lasting connections. Looking ahead, we envision expanding our product line and creating a platform for elderly individuals to share their stories, further amplifying their voices and enriching our collective tapestry of human experience.


Brand Logo
Brand Logo
Memory Jars - A Perfumed Chronicle of Lifelong Memories
Memory Jars - A Perfumed Chronicle of Lifelong MemoriesMemory Jars encapsulate an elderly person's life memories within a bespoke fragrance. Each jar features a QR code and is linked to a website hosting a personalised video. This innovative blend of scent and storytelling fosters a communal haven where users can share, connect, and explore diverse memories, cultivating a rich, multi-sensory experience that transcends generational boundaries.
Memory Jars - QR code
Memory Jars - QR code
Timeless Spirits - Sip into the Past, Share in the Present
Timeless Spirits - Sip into the Past, Share in the PresentEngaging in social drinking builds communities, yet the solitary consumption of alcohol, prevalent among the elderly, can bring feelings of loneliness. Grannything aims to address this by innovatively designing whiskey bottles featuring QR codes, that are linked to heartwarming videos of elderly individuals' cherished memories, fostering awareness about senior loneliness and facilitating intergenerational connection on a broader scale.
Timeless Spirits - Sip into the Past, Share in the Present
Timeless Spirits - Sip into the Past, Share in the PresentBranding design with a distinctive QR code that, upon scanning, reveals a touching narrative drawn from the rich experiences of elderly individuals.
Timeless Spirits - QR code
Timeless Spirits - QR code
Branding display mock-up
Branding display mock-upThe mock-up featuring Memory Jars and Timeless Spirits